Verified Mark Certificate (VMC)

Display your logo in every inbox, verified

A Verified Mark Certificate (VMC) lets your organization show its authenticated, trademarked brand logo directly in the email sender field, turning every email into a branded, trusted communication.

Buy Verified Mark Certificates (VMC)

1. Select duration

Don't have a registered trademark? You may qualify for a Common Mark Certificate (CMC) or Government Mark Certificate (GMC) instead. Contact our team, we'll check your eligibility for free.

The certificate behind your logo in the inbox

A VMC is a digital certificate that verifies your organization owns a specific trademarked logo and is authorized to display it in email clients that support BIMI (Brand Indicators for Message Identification). When recipients see your verified logo before they open the email, they instantly know it’s genuinely from you, not an impersonator.

Key Benefits

Instant brand recognition

Higher open rates

BIMI-enabled emails with verified logos show measurably higher open rates and recipient trust in A/B tests by Yahoo, Google, and major brands: the ROI evidence that justifies VMC investment.

WebTrust audited CA

Phishing & spoofing protection

Trademark-backed authentication

What you need before applying

1
Registered trademark
Your logo must be registered with a recognized trademark office (USPTO, EUIPO, UKIPO, CIPO, IP Australia, etc.)
2
DMARC enforcement
Your sending domain must have DMARC configured at p=quarantine or p=reject
3
SVG logo (Tiny P/S)
Your logo must conform to SVG Tiny P/S format for BIMI. SSL.com can advise on conversion.
4
BIMI DNS record
A BIMI TXT record must be added to your domain’s DNS after issuance. SSL.com provides step-by-step guidance.
Don’t have a registered trademark? You may qualify for a Common Mark Certificate (CMC) or Government Mark Certificate (GMC) instead. Contact our team: we’ll check your eligibility for free.

From purchase to logo in inbox: 5 steps

1
Purchase
Select your VMC duration and complete your order using the purchase widget above.
2
Submit your trademark
Upload your trademark registration certificate and SVG logo via the SSL.com portal.
3
Validation
SSL.com verifies your organization identity and trademark ownership: typically 3–5 business days.
4
Certificate issued
Receive your VMC and BIMI record configuration instructions.
5
Go live
Add the BIMI DNS record to your domain: your verified logo starts appearing in supported inboxes.

Compliance & Standards

BIMI Standard

Built on the Brand Indicators for Message Identification (BIMI) specification maintained by the AuthIndicators Working Group: the standard adopted by Google, Yahoo, Apple, La Poste, and Fastmail.

BIMI Group: VMC Guidelines

SSL.com issues VMCs in accordance with the BIMI Group Verified Mark Certificate Guidelines

WebTrust for CAs Audit

SSL.com is audited annually by BDO under the WebTrust for Certificate Authorities program: the continuous independent assurance required for VMC issuance and recognized by major mailbox providers.

Global Trademark Offices

SSL.com validates trademarks from USPTO, EUIPO, UKIPO, CIPO, IP Australia, and other recognized offices

Frequently asked questions

Gmail and Apple Mail require a Mark Certificate for logo display, Gmail additionally awards the blue verified checkmark with a VMC or GMC. Fastmail also supports BIMI logo display with a VMC. Yahoo Mail supports BIMI logo display but does not currently require a VMC for logos to appear in Yahoo applications; however, if a BIMI record includes a VMC, Yahoo will use it to inform overall BIMI eligibility. Support is expanding across major providers.
Yes. SSL.com can advise on converting your logo to the required SVG Tiny P/S format during the application process.
VMC validation typically takes 3–5 business days, depending on trademark documentation completeness.
VMC validity is tied to your active trademark. SSL.com will notify you ahead of certificate expiration to ensure continuity.
A Common Mark Certificate (CMC) is available for logos that have established common-law recognition but are not formally registered.
No, VMCs are domain-specific. Each sending domain requires its own VMC.

Related products

Common Mark Certificate (CMC)

Logo without a registered trademark, get your brand in the inbox based on 12+ months of common-law use.

Government Mark Certificate (GMC)

Government Mark Certificate, for government agencies requiring authenticated logo display. Authenticated by enabling legislation rather than trademark registration; supported in 30+ countries.

IV S/MIME

Complement your VMC with Individual Validated S/MIME for personal identity-signed email: verified sender name plus brand logo for the strongest email identity combination.

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